A great logo is the silent ambassador of your brand, speaking volumes without saying a word.

Elevate Your Brand.
Increase Success.
Transcend Boundaries.

Crafting a captivating logo is the cornerstone of success in the world of branding. It serves as the visual embodiment of your brand, anchoring every idea, product, service, and marketing endeavor. Your logo sets the tone with its feel, colors, typography, and design, influencing every aspect of your brand’s identity.

While the logo creation process may seem overwhelming, it demands your full dedication. Your logo is the ambassador of your brand, entrusted with effectively conveying your business identity and making an enduring impact on your audience’s first encounter.

Let’s embark on a collaborative journey to sculpt an emblem that not only mirrors your uniqueness but also etches a bold statement in the industry’s narrative. In a bustling marketplace teeming with choices, let your brand radiate like a beacon, captivating potential customers and beckoning them to your door. Elevate your presence with a magnetic aura of professional branding that sets you apart and leaves an indelible mark on all who encounter it.

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The Branding Process

To kickstart every successful project, we believe in laying a solid foundation. Our process begins by furnishing you with a Creative Brief to ignite the creative sparks. After you and your team have had the chance to delve into it, we convene for a follow-up session to delve deeper into your responses and address any queries that surface. Once alignment is achieved, we delve into comprehensive industry research to gauge where you stand relative to your competitors in terms of branding and marketing strategies.

Although the journey of each logo design project may vary, our customary approach involves sketching initial concepts on paper. Following a thorough team review, we refine selected ideas and introduce additional concepts for further exploration. These sketches evolve into digital renderings, culminating in a collection of potential logos. Subsequently, we present these digital iterations for your scrutiny and engage in collaborative editing sessions to finesse the designs. Below, we outline a snapshot of the workflow involved in crafting the Royal Auto logo.

Step One – Sketch

RDC Design Group - Branding - Logo Design - Step 1 - Sketch

Step two – Digital

RDC Design Group - Branding - Logo Design - Step 2 - Digital

Step Three – Feedback

RDC Design Group - Branding - Logo Design - Step 3 - Feedback

Step Four – Color Studies

RDC Design Group - Branding - Logo Design - Step 4 - Color Studies

Step Five – Final Mark

RDC Design Group - Branding - Logo Design - Step 5 - Final Mark

Step Six – Digital

RDC Design Group - Branding - Logo Design - Step 6 - Brand Guidelines

Step One – Sketch

RDC Design Group - Branding - Logo Design - Step 1 - Sketch

Step Three – Feedback

RDC Design Group - Branding - Logo Design - Step 3 - Feedback

Step Five – Final Mark

RDC Design Group - Branding - Logo Design - Step 5 - Final Mark

Step two – Digital

RDC Design Group - Branding - Logo Design - Step 2 - Digital

Step Four – Color Studies

RDC Design Group - Branding - Logo Design - Step 4 - Color Studies

Step Six – Digital

RDC Design Group - Branding - Logo Design - Step 6 - Brand Guidelines

Logo Design

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What To Expect

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Let’s Get To Know Eachother

We treat our business relationships just like any other relationship you’d want to be involved in. The first step is always getting to know each other. We spend time getting to know you and your business. Then we can dive into your needs and goals to make sure we’re the right team to handle the project.

Once we understand the require- ments we’ll submit a formal proposal outling the deliverables so you know exactly what you’ll be getting.

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We Knock It Outta The Park!

We take more pride in our work than anyone out there. We don’t take on “churn and burn’ projects. We are dedicated and involved with every single client and project with the main goal being that WE are thrilled with the result.

If we’re not happy with the result of a project, why should you be? We work directly with you to revise and adjust accordingly to make sure what we deliver is something we both love and are excited to share with the world.

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Repetition Builds Mastery

At RDC our goal is to build relation- ships. We don’t look for “clients”, we look for partners. We want to enjoy working and tackling challenges. To- gether we can improve, grow and succeed. As part of your team, the more we work with one another, the more we know exactly what you’re looking for.

Anytime you need anything visual or web related, RDC can help you achieve your goals.

Let’s get acquainted today!