Project Description

For this project, we partnered with a company launching a specialized shotgun ammo case designed for both indoor and outdoor shooting ranges. The case offers versatility in placement, capable of sitting on a flat surface or being wall-mounted, and features a removable lid that provides access to three internal ammo columns. Rounds dispense from the bottom for quick and efficient reloading, making it an ideal solution for shooters who need speed and organization.

RDC Design Group is a 3D product rendering company so bringing this design to life with photorealistic visuals is our specialty. We started with precise 3D modeling, ensuring the geometry and proportions aligned with the client’s exact specifications. High-resolution textures and PBR (Physically Based Rendering) materials were applied to replicate the real-world look and feel of the case, capturing surface details like material finish, color, and lighting/shadows/reflection for maximum realism.

To showcase the product’s design and functionality effectively, we created a series of high-quality marketing renders from multiple angles, including front, front open, and back views. These visuals were carefully composed with accurate lighting and global illumination techniques to enhance depth, shadowing, and realism. Our rendering process involved ray tracing for true-to-life reflections and ambient occlusion to add realistic soft shadows, ensuring the product was presented with an unparalleled level of detail.

By leveraging our expertise in 3D visualization, we provided the client with compelling imagery that not only demonstrated the ammo case’s features but also served as a powerful marketing tool. The final renders helped the company showcase the product in a way that traditional photography couldn’t achieve before manufacturing was complete, reinforcing the value of 3D product rendering in modern product development and advertising.