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GLOW365

3D PRODUCT RENDERING

Project Overview

Glow365 came to RDC Design Group with a clear mission: elevate their visual branding and compete head-to-head with some of the most iconic names in the beauty industry, including Chanel, Dior, Estée Lauder, and L’Oréal. To achieve this, they needed premium marketing visuals for their skincare products—specifically their face cleanser tube and face mask jar. Our team provided full-service 3D product rendering to bring their vision to life with photorealistic beauty shots designed for maximum brand impact.

The project began with precision 3D modeling of each product using the actual prototype physical products. We recreated the face cleanser tube and mask jar with exacting accuracy, ensuring that every contour, cap, and design element reflected the physical product down to the smallest detail.

Our modeling process laid the foundation for the next phase: realistic material and texture creation. We matched the finish of the packaging—from the shine on the surface of the tube to the glossy, pearlescent lid of the jar—ensuring that each material responded authentically to light and shadow.

Lighting played a critical role in the final presentation. We used advanced hyper-lighting techniques—an approach often found in high-end fashion and beauty campaigns—to create a polished, aspirational look with shadows that felt “dramatic”.

This technique allowed us to highlight the shape, texture, and elegance of each product while maintaining the clean, minimal aesthetic that defines top-tier cosmetic branding. These lighting setups gave the final renders a luxurious, editorial feel, in line with the best visual work coming out of the beauty industry.

The final 3D product renderings were delivered in ultra-high resolution, allowing Glow365 to use them across a wide range of digital and print applications, from e-commerce listings to social media ads and promotional materials. Each image reflected consistency in lighting, camera angle, and overall tone, reinforcing a unified and professional brand image.

This project is a prime example of how 3D product rendering can offer a powerful advantage for beauty brands. It provides complete creative control, eliminates the limitations of traditional photography, and delivers photorealistic visuals that are not only cost-effective but also scalable for future product lines.

For Glow365, 3D product rendering was more than a solution—it was a strategic investment in brand storytelling and market positioning. Through our expert rendering process, we helped them present their products with the sophistication and confidence worthy of a top-shelf cosmetics line.

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RDC Design Group is your one stop shop for everything creative and Internet driven. At RDC we specialize in 3d rendering, web design and development, branding, internet marketing, and more. Whether you need a logo, website, or your entire product line rendered; we’re the team to talk to.

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RDC Design Group
25 S. Main Street
Unit 2 (No Walk-Ins)
Yardley, PA 19067

12325 Academy Road
Unit 205 (No Walk-Ins)
Philadelphia, PA 19154

P: 267.626.4863
E: info@rdcdesigngroup.com

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